• realmendontcry

    Culture Shift: Dealing with Toxic Masculinity

    The world bombards us with destructive and confusing messages about how we should behave, what we should look like, and what emotions we are allowed to have. More often than not, these stereotypes are based on gender: those identifying as male are seem as being strong, aggressive, and unemotional while those identifying as female typified […]

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  • Education

    Each Day in America

    The Children’s Defense Fund is an over-40-year-old nonprofit organization advocating for children throughout the country, particularly poor children, children of color, and children with disabilities. It recently released The State of America’s Children 2017, a summary of national and state data measuring the status of children in 11 areas:  child population, child poverty, income and […]

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  • Two businesspeople in hard hats holding blueprints

    A Report on Gender Diversity

    Last fall, McKinsey & Company released a report providing a look-back at 10 years of increasing gender diversity in the workplace and its contribution to the global economy. Women Matter: Ten Years of Insights on Gender Diversity highlights the company’s research on how to build gender parity in corporations, including chapters on “creating gender-neutral organizations” […]

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  • senator-warren

    Women’s History Month: Nevertheless, She Persisted

    March 1 marks the annual recognition of Women’s History Month, celebrating the courage and contributions of women throughout our history and today. First launched by the Education Task Force of Sonoma County (California) Commission on the Status of Women, “Women’s History Week” was chosen to be the week of March 8 which is also International […]

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  • havhope-girl-power

    February is Teen Dating Violence Awareness Month

    Chrysalis has long invested in a variety of violence prevention and awareness efforts and the organizations that deliver these services in Greater Des Moines. In 2013, Chrysalis partnered with Mercy Medical Center in Des Moines to create GirlPower, a Chrysalis After-School program intervention component that focuses on reducing dating and relationship violence among girls. Each […]

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  • Screen Shot 2015-02-02 at 3.18.23 PM

    Marketing Trends for 2018

    Closing in on the end of the year, Chrysalis looks ahead for what are predicted to be marketing trends coming in the next year. Walter Thompson Intelligence is a company-driven practice to provide brand and business research, data, and analysis.  Its trend reports include Gender Bias in Advertising, the New Natural, and Food + Drink […]

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  • hospital-coridor

    Intersectionality of Gender and Race in US Health Outcomes

    CNN recently released a report on childbirth that presented a shocking statistic: between 700 and 1,200 women each year die from pregnancy or childbirth complications in the United States. This is more than anywhere else in the developed world. This fact is appalling in itself, but here’s even more for concern: black women are 3-4 […]

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  • Terry

    From Executive Director, Terry Hernandez, Revisiting Iowa View (2007)

    Key to our work is understanding that we may not be able to change the way society views and treats women; rather, we work to build the resilience, self-confidence, and “grit” that girls and women need to face any challenge. Much of this work early in my “Chrysalis career” was based on what I had […]

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  • we-all-can-do-it

    A Labor Day Message

    Labor Day is here: an occasion to honor working people throughout America, a long weekend marking the unofficial end of summer, a time with family and/or friends. It’s also a reminder of how many people feel they are working harder than they ever had, but for less in return, including taking time off from work. […]

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  • Marketing Objectification

    “Depictions, Perceptions, and Harm” In Advertising

    England’s watchdog for “truth in advertising” came out this week with strict new standards prohibiting ads that portray “potentially harmful” gender stereotypes. The Advertising Standards Authority (ASA) is the United Kingdom’s independent regulator of all media advertising.  Based in London, the agency enforces rules established by the Committee on Advertising Practice, looking to promote responsibility […]

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